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Jeep-Willys refers to the collaboration between Willys-Overland Motors and the United States Army during World War II, which resulted in the creation of the iconic Jeep vehicle. Willys-Overland Motors was one of the primary manufacturers of the Willys MB, commonly known as the Jeep, during the war.

The U.S. Army had a requirement for a lightweight, all-terrain vehicle that could be used for various purposes during the war effort. Willys-Overland Motors, along with other manufacturers, submitted designs and prototypes for evaluation.

The Willys MB, also referred to as the "Jeep," emerged as the successful design and became the primary all-purpose vehicle for the U.S. Army during World War II. It was known for its exceptional off-road capabilities, durability, and versatility in various roles, such as reconnaissance, transport, and utility.

The Willys MB became an iconic symbol of the war and played a significant role in military operations. Its success in military applications led to its post-war civilian production, where it gained popularity for its ruggedness and off-road capabilities.

After the war, the Willys-Overland Motors company continued to produce civilian versions of the Jeep, which eventually became known as the Jeep CJ (Civilian Jeep). The Jeep CJ series evolved over the years, leading to the development of other Jeep models and the establishment of the Jeep brand as we know it today.

The Jeep-Willys collaboration and the production of the Willys MB during World War II played a pivotal role in the history of Jeep and the development of the modern-day Jeep vehicles known for their off-road capabilities and iconic design.